Supplier site
Group of sites (click to zoom)

Scientist.com supplier network (site locations)

Research supplier

OptiBrand Rx

OptiBrand Rx is listed as a consultant research supplier in the Scientist.com network, with 3 sites in 3 countries.

Search companies, drugs, suppliers and investigators, and follow each one to the others. Individual plan, $249/seat/mo. Card required.

Sites 3

Countries 3

Type of company: Consultant

Brand Communications

Brand Positioning The strategic process of designing a company’s offering and image to occupy a distinctive, valuable place in the minds of your target audience.

Clinical Consulting

Study Budgeting Consulting Request for Consulting Services

Clinical Trials

Protocol Optimization via AI/ML Using of artificial intelligence and machine learning techniques to enhance and streamline experimental protocols or operational procedures for improved efficiency, accuracy, and outcomes.

Creative

Case Studies Recruit research participants with a behavioral condition to receive either an investigational behavioral intervention or a behavioral intervention in clinical use.
Product Marketing Bring a product to market.

Data Science/Bioinformatics

RWE/HEOR Market Analysis A process to understand how a drug is performing in the market and possible opportunities in the market

General Marketing

Database Management Software Facilitate the collection, tracking and processing of biological facts, statistics and observations.

HEOR

Resource Utilization Descriptive and/or analytical review of a treatment that investigate the marketing, distribution, prescription, and use of drugs in populations. Endpoints to be assessed are the medical, social, and economic outcomes.

Management Optimization & Development Strategies

Strategic Planning for Sales of Pesticides Consultation in the regulation of sale, use and testing of pesticidal substances produced in plants and microbes according to FIFRA.

Market Access

Communication & Advertisement Distribution of a range of materials, through various communication channels, to highlight a message containing scientific-related topics
Emerging Market Opportunities Analyze risks and opportunities in new markets and ensure patients have timely and continued access to new treatments.
Environmental Analysis Research or strategy related to understanding the market (size, competition, reimbursement, challenges, etc.) and is a tool used to understand if a product can be launched in the market.
Market Access - HTA Landscape Assessment Conduct a HTA landscape assessment to evaluate the direct and indirect impact of health technology on a specific region.
Market Access Materials Find general strategies and methods used to market a pharmaceutical product or device.
Market Research & Business Intelligence Run market feasibility studies, establish customer needs, improve product performance and analyze competition.

Show all 10 in Market Access 4 more

Marketing and Commercialization Identify, promote and prove the value of a particular drug to key stakeholders.
Payer Toolkit Communicate product value to payers utilizing digital and mobile technology (For example, Payer-Facing iPad Models).
Pricing Strategy Develop value story tailored to a payer audience that will determine the appropriate price for treatment.
Value Dossiers Development Summary document that presents clinical, economic, and humanistic value of an intervention and associated disease state with the supporting evidence, formulated from the perspective of a particular stakeholder...

Show all 85 services 70 more

Medical Communications

Competitive Intelligence Develop a coordinated competitive intelligence program which contains a systematic collection and analysis of information from multiple sources about a specific business's industry.
Distribution Strategy & Channel Recommendations Developing plans for how and where medical content (e.g., publications, training, MOA videos) will be efficiently delivered to the target healthcare audience.
Landscape Analysis Find a cohesive and consistent view of your main organization. Develop initiatives in analyzed areas of operations and analyze chosen key aspects of them.
Market & Competitor Analyses Evaluating the current therapeutic landscape, identifying unmet needs, and assessing the scientific positioning and data of competitor products.
Moderation (by Therapeutic Experts or BHBIA-Certified Moderators) Professional facilitation of qualitative sessions by trained moderators with therapeutic expertise or compliance certification. Ensures data quality and regulatory adherence during interviews or focus groups.
New Product/Indication Launch Planning Strategic development of the medical affairs communication road map and activities necessary to support the successful introduction of a new therapy or approved use.

Show all 9 in Medical Communications 3 more

Sales Training Request services related to Sales Training of medical goods and devices.
Sales Training Modules Develop and distribute sales training modules.
Scientific Positioning Strategic development of the evidence-based argument that defines how a drug or therapy is distinct, superior, or beneficial relative to competitors in the market.

Primary Market Research

Adherence, Satisfaction, and Switch Behavior Studies Explores factors driving treatment compliance, satisfaction, and switching behavior. Guides patient support initiatives and product differentiation.
Advanced Analytics (Regression, Clustering, Factor Analysis) Applies complex statistical techniques to uncover hidden relationships and drivers. Generates predictive insights to inform decision-making and optimization.
Advertising Testing (qual/quant) Assesses reactions to creative advertising materials using both qualitative and quantitative methods. Supports refinement of campaign assets before launch.
AI-Assisted Transcription/Insight Coding Uses machine learning to accelerate transcription and qualitative analysis. Reduces turnaround time while maintaining analytical depth.
Asset Prioritization Studies Assesses stakeholder interest and unmet need across multiple assets in development. Helps pipeline teams allocate investment and identify lead candidates.
Behavioral Segmentation Groups stakeholders based on their actions and choices rather than demographics. Enables precise targeting and tailored intervention strategies.

Show all 52 in Primary Market Research 46 more

Brand Tracking and Awareness Monitors brand familiarity, favorability, and performance over time among target audiences. Used to guide campaign adjustments and market strategy.
Competitive Intelligence and Message Recall Measures awareness of competitor messaging and materials among stakeholders. Informs counter-positioning and promotional strategy.
Competitive Landscape Research Maps competitor products, positioning, trial activity, and perception among stakeholders. Delivers inputs for SWOT analysis and differentiation strategy.
Conjoint analysis / Discrete Choice Modeling (DCM) Respondents evaluate hypothetical product profiles with varying features to identify trade-offs. Delivers utility scores for product attributes and preference shares to guide product and pricing strategy.
Data Cleaning and Statistical Modeling Prepares raw datasets for analysis through validation, normalization, and advanced modeling. Ensures accuracy and enables robust, reproducible insight generation.
Detail Aid and Promotional Materials Testing Tests visual aids and promotional content with HCPs for clarity, accuracy, and persuasiveness. Delivers insights for regulatory compliance and effectiveness.
Digital Ethnography and Online Communities Uses online platforms to capture real-time insights from stakeholder communities. Enables flexible, cost-effective longitudinal engagement.
Early Concept Testing Evaluates initial ideas or positioning strategies with target audiences before refinement. Provides go/no-go input and direction for further development.
Endpoint Relevance Testing Tests how meaningful proposed trial endpoints are to stakeholders, especially payers and regulators. Informs protocol refinement and evidence strategy.
Ethnographic research (in-home, diary studies) Observational or self-reported research capturing real-world experiences in home or daily life contexts. Provides authentic behavioral data used for patient journey mapping and product usability evaluation.
Focus groups (in-person/virtual) Facilitated group discussions to evaluate reactions to concepts, messages, or services. Produces consensus insights and contrasting views used to refine strategy, materials, or offerings.
Forecast Input Generation Provides validated data points for input into financial or epidemiologic models. Supports accurate revenue, market share, and volume forecasting.
In-depth interviews (IDIs) One-on-one qualitative interviews conducted with key stakeholders to explore beliefs, decision drivers, and unmet needs. Delivers rich narrative data to inform trial design, product positioning, and message development.
Interpretation and Real-Time Translation for Live Interviews Live translation during interviews or advisory boards to enable multilingual engagement. Supports seamless international research execution.
Iterative concept/message testing with interim adjustments Tests concepts or materials in cycles with refinements after each round based on feedback. Delivers optimized content that evolves with stakeholder input.
Journey Mapping (Patient, HCP, Payer) Visual representation of stakeholder experiences across disease or treatment timelines. Identifies pain points, decision triggers, and opportunities for engagement or support.
Launch Readiness Assessments Evaluates internal and external preparedness for product launch, including sales force, market awareness, and access environment. Identifies gaps and supports launch planning.
Lifecycle Extension Concept Testing Tests ideas for extending the commercial life of a product (e.g., new formulations, indications). Supports long-term planning and investment decisions.
MaxDiff and TURF analysis MaxDiff ranks item preference while TURF identifies combinations that maximize reach across segments. Used to prioritize features, benefits, or communications for maximal impact.
Message / Claims testing Iterative research to assess clarity, relevance, and impact of key messages. Delivers validated communications that align with stakeholder expectations.
Name Testing - Market Research Tests product or brand names for memorability, appropriateness, and appeal across markets. Supports final naming decisions and regulatory readiness.
Online/phone surveys Quantitative questionnaires deployed via web or telephone to gather feedback from large, targeted populations. Results offer statistically significant insights for trend analysis, segmentation, and tracking.
Packaging Testing (qual/quant) Evaluates visual appeal, usability, and compliance potential of packaging designs. Data supports regulatory submissions and user-centered design.
Payer and HTA Expectations Research Engages payers and HTA bodies to uncover evidence needs, pricing thresholds, and access drivers. Informs clinical and economic evidence generation planning.
Persona Development Synthesizes qualitative and quantitative data to build detailed, actionable profiles of stakeholder archetypes. Supports targeted communications and segmentation strategies.
Pharmacy and Therapeutics (P&T) Committee Members - Market Research Research with formulary decision-makers to understand access requirements, value perceptions, and evidence expectations. Guides dossier development and value communication.
Policy Influencers - Market Research Qualitative or quantitative research with stakeholders who shape or advise on healthcare policy. Supports early stakeholder mapping and access scenario planning.
Positioning and Value Proposition Testing Tests various positioning statements and value messages with target audiences. Refines messaging to maximize resonance and differentiation.
Primary Market Research Primary market research, such as, focus groups, surveys, interviews and data collection field services.
Product Landscape and Unmet Needs Reports Synthesizes secondary data and expert input into landscape maps and gap analyses. Informs asset development and positioning.
Psychological Research Explores cognitive and emotional drivers of stakeholder behavior. Informs persuasive communication and behavior change strategies.
Recruitment Messaging Evaluation Evaluates how well trial recruitment materials resonate with patients or referring physicians. Optimizes clarity and appeal to improve enrollment rates.
Sales Force Effectiveness Testing Assesses how well sales teams deliver key messages and influence prescribing behavior. Supports training and performance improvement.
Segmentation and Profiling Divides target audiences into distinct groups based on attitudes, behaviours, or demographics. Informs tailored messaging and targeting strategies.
Semiotics Analyzes symbols, language, and imagery to understand how meanings are constructed. Guides brand identity, packaging, and campaign design.
Sequential qual-quant studies Combines initial qualitative exploration with follow-up quantitative validation. Ensures both depth and scale in evaluating concepts, needs, or strategies.
Simulation Models (e.g., uptake models) Builds dynamic frameworks to simulate adoption, market share, or treatment behavior over time. Supports forecasting and strategic scenario planning.
Survey Programming and Testing (e.g., Confirmit, Decipher) Technical implementation of survey instruments with logical flow and error checking across platforms. Delivers validated and tested surveys ready for field deployment.
Target Product Profile (TPP) Testing Tests stakeholder reactions to hypothetical product profiles across key attributes. Guides clinical development prioritization and access positioning.
Thematic Analysis Qualitative coding of transcripts or notes to identify recurring themes, patterns, and insights. Produces structured findings used to develop narratives and recommendations.
Touchpoint Analysis Maps where and how stakeholders interact with a brand or service across the journey. Identifies high-impact opportunities for engagement.
Tracking - Market Research Longitudinal studies that monitor key metrics like awareness, usage, and satisfaction over time. Supports campaign optimization and lifecycle planning.
Transcription and Translation (Multilingual) - Market Research Accurate transcription and translation of qualitative research data into target languages. Delivers clean, comparable transcripts for analysis across markets.
Trial Feasibility and Design Preference (HCP/patient) Gathers stakeholder input on protocol practicality, site selection, and enrollment design. Reduces recruitment barriers and aligns trials with real-world practice.
Unmet Need and SoC Validation Assesses perceived gaps in current standards of care and the need for new interventions. Supports value proposition development and market shaping.
UX-Testing Evaluates the usability and functionality of digital interfaces with real users. Delivers actionable insights to improve user experience.

Product Development

Personal/Consumer Care Product or Service Request relating to the creation, testing or manufacturing of a personal care/consumer health/cosmetic product, ingredient or raw material.

Regulatory Affairs

Life Cycle Management Plan and strategy of the data collection and information throughout the different phases of product development (portfolio assessment, pre-clinical trials, clinical trials, pre-authorization, post-authorization, and RWE)
Risk Benefit Assessment Determine ratio of treatment risk to the potential benefits.

Scientific Data Services

Foundation Model A foundation model is a large-scale AI model trained on extensive datasets, designed to be adaptable for a variety of specific tasks.

Testing Services

Consumer Care Testing and Substantiation Test personal care products using analytical, in vitro, and microbial test services

Website: www.optibrandrx.com

Canada Saint-Laurent 1 site
Japan Tokyo 1 site
United States Montclair 1 site

Work with OptiBrand Rx on Scientist.com

For prices, more details, or to contact OptiBrand Rx, visit Scientist.com.

View on Scientist.com